For some it's become is much a part of the holiday as turkey and stuffing. Others wouldn't be caught dead shopping on the Friday after Thanksgiving.
But for better or worse, "Black Friday" is a tradition that's been growing by leaps and bounds.
In a lot of places it's already started, with some stores opening late on Thursday or in the early hours of Friday morning.
It is the kickoff of the holiday shopping season, and observers will be keeping a close eye on how it will effect the economy in the aftermath of Super-storm Sandy and the recent presidential election.
So we want to know if you'll be participating in 2012.
Are you going to stand on line for "Black Friday?" Answer in the comment section below and tell us your reasons.