A New Voice for D and Up Cups
Helen of Troy Bras will be officially launching its blog to the public on Monday, December 2nd. The blog will be used as a guiding voice for full-busted women, who are being neglected by the current lingerie market. Through the revolutionary sizing techniques that follow the latest industry standards, these women can be given the support that they need and the fashion that they crave. Bold colors, fun prints, sexy styles, and everyday neutrals are a part of the wide assortment offered in-store and online.
For Epic Proportions: The Official H.O.T. Blog is meant to serve its customer base, as well as women confused about their bra size. “I feel like a new woman,” said Kim of Massapequa, after being fitted by the experts at Helen of Troy Bras. Posts will offer education on proper fitting technique, lingerie care, and more. “A properly fitting bra is a life-changing thing,” says Donna of West Islip. Sheila of Copiague says, “Since shopping at Helen of Troy Bras, I feel beautiful from the inside out.” There will be interviews with major brands in the industry, as well as reviews of each season's biggest pieces. The blog will feature multiple writers, speaking from different angles with the intention of increasing the diversity within the online lingerie community. There is a beautiful bra for every bust and Helen of Troy Bras would like to further its reach as a company and as a community.
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Helen of Troy Bras is located in Massapequa Park, at 5254 Sunrise Highway, in the Sunrise Promenade. The store can be reached at (516) 691-0401 or emailed at Jessica@HelenofTroyBras.com.
